Fenwick Represents Airship in Acquisition of Gummicube

Fenwick represented Airship, a customer engagement company, in its acquisition of Gummicube, App Store Optimization innovator.

Airship's acquisition of Gummicube will combine the ASO platform with the mobile app experience platform to offer brands a single set of enterprise solutions that together offer app store optimization, customer journey orchestration, no-code native app experiences and app UX experimentation. More information can be obtained from the company's announcement.

The Fenwick transaction team included corporate partners Michael Brown and Scott Behar and associates Victoria Lupu, Taimur Case, Jing Xu, Sloka Tankala and Liz Malmen; tech transactions partner Ralph Pais and associates Julia Arruda and Julia Chung; executive compensation and employee benefits partner Gerald Audant, counsel Jane Piehler and associate Elizabeth Fu; tax partner William Skinner and associate Alexis Maguina; and debt partner Eric Shedlosky and associate Eric Cheng.